Considering how iconic it has become over the second half of the 20th Century, most people are surprised to hear that the Hollywood sign was initially an advertisement for a real estate development. Back in 1923, when it first appeared, the wooden sign was a little longer, reading: "Hollywoodland." It was advertising the new homes located at the base and in the hills of the Hollywood area.
By 1949, the sign's initial purpose was no longer needed and it was seriously damaged. It was at this point that the Hollywood Chamber of Commerce decided to take over its maintenance and remove the last four letters. Over the next 30 years, the wooden sign continued to deteriorate but it also became a part of the Los Angeles landscape, forever associating itself with the glamour of the film industry. By 1978, the sign was once again repaired--although this time the wooden letters were replaced with metal ones that would have a longer life.
Hollywood Sign: Classic Hollywood Sightseeing
Visiting the Hollywood sign is something most Los Angeles tourists look forward to doing. Unfortunately, the sign itself is closed to the public. Although it is visible from numerous parts of town, there are a few specific places where one can get quite close and take some amazing pictures. For tourists, finding those places isn't always easy, which is why using the services of a company such as Los Angeles Sightseeing Tours can provide far better results.
In addition to amazing views of the Hollywood sign, our numerous tours include fun visits of many other Hollywood attractions. For more information, we invite you to visit our website, where you will also be able to make reservations. We can also be contacted via our toll-free phone number 1-800-870-1886 or by email.